Direct answers before you connect an account连接账户之前，先把问题说清楚
Questions about access, decisions, billing, and control.
关于授权、决策、收费和控制权的问题。
OrcaBid operates inside limits you set. These answers explain what the system can access, when it acts, and how you remain in control.
OrcaBid 只会在你设定的限制内运行。这里说明系统可以访问什么、何时执行，以及你如何始终保有控制权。
How do I connect my Amazon account, and is it safe?如何连接亚马逊账户？安全吗？
Connection uses Amazon's official Login with Amazon (LWA) OAuth flow on Amazon's own pages. OrcaBid requests the Advertising API scope and the reporting access required for the service. We never ask for or receive your Seller Central password, and you can revoke authorization at any time.
连接通过亚马逊官方的 Login with Amazon (LWA) OAuth 完成，整个授权过程都在亚马逊页面进行。OrcaBid 只申请服务所需的广告 API 与报表权限，不会索取或获得你的 Seller Central 密码，你也可以随时撤销授权。
How often does the engine run, and how fresh is the data?优化引擎多久运行一次？数据有多新？
The analysis engine runs hourly to review goals and produce recommendations or actions. Amazon reporting data is refreshed on its own synchronization schedule, so recent figures may continue to settle as Amazon updates attribution.
分析引擎每小时检查广告目标并生成建议或动作。亚马逊报表数据按同步计划刷新，因此近期数据会随着亚马逊更新归因而继续变化。
Will OrcaBid make uncontrolled changes to my campaigns?OrcaBid 会不会不受控制地修改广告？
No. Writes pass through three gates: the global automation switch, per-campaign authorization, and a daily cap on adjustments. The platform starts read-only. Every action is logged with its evidence, and supported actions can be reversed.
不会。写入操作必须通过三道闸：全局自动化开关、逐广告活动授权，以及每日调整次数上限。平台默认以只读方式开始，每个动作都会记录数据依据，支持的动作可以撤销。
What data supports an optimization recommendation?优化建议基于什么数据？
Recommendations use your own advertising reports, including impressions, clicks, spend, orders, sales, and search-term performance. Those results are measured against the target ACOS you set and the break-even ACOS from the built-in calculator. Each recommendation exposes the relevant numbers.
建议基于你自己的广告报表，包括展示、点击、花费、订单、销售额和搜索词表现，并对照你设定的目标 ACOS 与内置计算器得出的保本 ACOS。每条建议都会展示相关数字。
What is attribution lag, and why can yesterday's ACOS change?什么是归因延迟？为什么昨天的 ACOS 会变化？
A shopper may click an ad and order days later. Amazon can attribute that order back to the original click date, so recent sales and ACOS figures continue to update. OrcaBid allows for this delay before judging fresh data.
买家点击广告后可能过几天才下单，亚马逊会把订单归因回原始点击日期，因此近期销售额和 ACOS 会继续更新。OrcaBid 在判断新数据时会为这种延迟留出余量。
Why can TACOS be empty on the dashboard?为什么仪表盘上的 TACOS 可能是空的？
TACOS requires total sales, including organic orders. The Advertising API only provides ad-attributed orders, while total sales come from SP-API. Until that connection is configured, OrcaBid leaves TACOS empty instead of displaying an estimate as if it were actual data.
TACOS 需要包含自然订单在内的总销售额。广告 API 只能提供广告归因订单，总销售额则来自 SP-API。在该连接完成前，OrcaBid 会让 TACOS 保持为空，而不会把估算值当作真实数据展示。
Which marketplaces are supported?支持哪些亚马逊站点？
OrcaBid currently focuses on Amazon Australia and uses Amazon's Far East region infrastructure. The platform is structured around Amazon's NA, EU, and FE regional API model so additional marketplaces can be introduced without replacing the authorization architecture.
OrcaBid 当前重点服务亚马逊澳大利亚站，并使用亚马逊远东区域基础设施。平台已按 NA、EU 和 FE 区域 API 模型构建，后续增加站点无需更换授权架构。
How does billing work, and can I cancel?如何收费？可以随时取消吗？
Advertising automation uses a flat monthly fee with the limits shown on the Pricing page, not a percentage of ad spend. Payments are processed through Stripe. You can upgrade, downgrade, or cancel, with plan changes taking effect at the end of the applicable billing period.
广告自动化采用固定月费，并遵循定价页所列用量上限，不按广告花费抽成。付款由 Stripe 处理，可升级、降级或取消，套餐变更会在适用的计费周期结束时生效。
How do I export my data or delete my account?如何导出数据或删除账户？
Account Settings provides a JSON export covering goals, historical reports, and the activity log. The same area includes account deletion. You do not need to open a support ticket to exercise either option.
账户设置提供 JSON 数据导出，包括目标、历史报表和操作日志，同一位置也可以删除账户。两项操作都不需要提交客服工单。
How are credentials and advertising data stored?凭证和广告数据如何存储？
Authorization tokens are encrypted server-side and are never shown back to the browser in plain text. Advertising data is used to provide analysis for your account and is not sold. Read the Privacy Policy for the full data-handling terms.
授权令牌在服务器端加密保存，页面不会以明文回显。广告数据用于为你的账户提供分析，不会出售。完整的数据处理条款请查看隐私政策。
Do I need to be a PPC expert?我需要是 PPC 专家才能使用吗？
No. You choose the product, the direction (profit, growth, or launch), and an ACOS guardrail. OrcaBid handles the campaign structure, search-term movement, bidding, and budget safeguards, then explains the decisions in plain language.
不需要。你只需选择产品、方向（利润、增长或新品推广）以及 ACOS 红线。OrcaBid 负责广告结构、搜索词流转、出价和预算保护，并用大白话解释决策。
What happens when an account reaches its plan limit?达到套餐用量上限后会怎样？
OrcaBid does not add hidden charges. When a goal or managed-spend limit is reached, the application prompts you to change plans. Existing goals remain visible and continue according to the plan's operating rules, while new capacity may be restricted.
OrcaBid 不会产生隐藏费用。达到目标数或托管花费上限后，应用会提示调整套餐；现有目标仍然可见，并按套餐规则继续运行，新增容量可能受到限制。
Still deciding whether OrcaBid fits your account?
还在判断 OrcaBid 是否适合你的账户？
Create a free account to inspect the workflow, or email us with a question specific to your marketplace.
可以免费创建账户查看完整流程，也可以把与你的站点有关的问题直接发给我们。